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HOW AIRTEL'S SOUND BUILT IDENTITY

A.R. Rahman's five-note Airtel anthem transformed sonic branding in India, proving that advertising music can become enduring ...

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WHEN CLAY BECOMES LIVING POETRY

Arnab Banerjee finds out how Poettery founders Anubir Singh and Bhavana transformed handcrafted ceramics into a philosophy of ...

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THE JOY OF UNEXPECTED DISCOVERIES

At MIFF 2026 last month, Vinta Nanda discovered three extraordinary student films from Whistling Woods International that reaf...

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AI, CREATIVITY AND PURPOSE UNITE

From AI-powered filmmaking education and innovative talent recruitment to empathy-driven learning for children, three new init...

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INDIA’S CHANGING LIFESTYLE PULSE

From smart kitchens and flexible careers to celebrity-led animal welfare, three emerging stories reveal how technology, work culture, and socia...

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INDIA’S AD WOMEN EVOLVE

The changing face of women in Indian advertising is no longer confined to stereotypes of glamour or sacrifice. Brands today are under pressure ...

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DEMOCRACY ON UNEVEN GROUND

Vinta Nanda examines how corporate power, religious majoritarianism, weakened institutions, and narrative control are reshaping Indian ...

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REIMAGINING MENTAL HEALTH THROUGH COMPASSION

In this deeply personal conversation, Vinta Nanda speaks with Sachin Chaudhry about mental health, emotional resilience, AI, e...

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WEST BENGAL’S DEMOCRATIC HOSTAGE CRISIS

Satyabrata Ghosh examines West Bengal’s 2026 Assembly Election, voter deletions, AI-driven electoral discrepancies, Supreme Court observa...

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MAMATA BANERJEE FACES DEFINING BATTLE

Ranjan Dasgupta analyses Mamata Banerjee’s toughest electoral challenge in West Bengal, examining political dynamics, BJ...

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