BARC India launches Self Service Portal for Viewership Reports

Provides On-demand Access to TV Viewership & Advertising Data

India’s sole TV viewership measure...

Meet the new generation of gender-fluid pop stars

Last week, Ariana Grande set the internet on fire with a lyric that suggested she was bisexual. Ariana Grande stated she “did not really ...

Be a responsible and green traveller

The idea of caring for our planet may seem like common sense to the indigenous tribes of the world who live in close connection to Earth. Likew...

Melinda Gates and Jack Ma lead UN Panel to discuss the risks and benefits of the Digital Age

The UN chief António Guterres called for a key discussion with the global decision-makers and influencers to highlight the growing ...

Varun Gupta on mainstreaming and marketing the story of PadMan at ELevate 2K18

Varun Gupta, Director – Marketing & Creatives, Trigger Max Marketing speaks at Elevate 2K18 on what went into making the film PadMan a successful film. He said pr...

Rohit Shetty to WWI's Student: “Have no fear and follow your heart.”

Whistling Woods International (WWI), Asia’s premier Film, Communication, and Creative Arts Institute, hosted the team Simmba for...

Entertainment Achievers shine at The World Marketing Summit India 2018

The World Marketing Summit India 2018 and Kotler Awards of Excellence held on 22 December 2018 in New Delhi were on the theme Industry 4.0 - Transformative Mar...