Where Youtube Meets The Farm

Half of the children in India are chronically malnourished. So imagine the potential benefits if there were a simple way to increase the milk production from cows by, say, ...

Technology Matters!

Technology has been heralded as the tool that will expedite the entire evolutionary process of human beings. Technology has boomed over the last 40-45 and has taken over mu...

We’re About To Reach A Turning Point In The Way People Watch Video

By the end of this year, there will be more mobile video users in North America than households here that subscribe to digital TV.That means that more people in North Ameri...

Whatsapp: The Next Big Marketing Tool?

A look at how marketers are using WhatsApp as a platform to promote, sell and highlight their products I am working on a cover story on how brands have started including Wh...

Amit Agrawal joins Click Digital Studios’ Advisory Board

Mumbai, 14^th May 2015: Click Digital Studios India Pvt. Ltd., (CDS) leading short form video from India is looking to turbocharge their growth t...

Why Brands Should Focus on Videos As An Effective Marketing Tool

The basic premise that a video generates more buzz than a simple text post is universally acknowledged. Video Marketers are using this syllogism world over to alleviate the...

Short Takes 5, Pocket Films – Call for Entries

Into its fifth season,Short Takes 5 is looking for short film talent; contest offers a chance to visit Germany

Mumbai, May, 2015: Pocket F...

Ad Council Turns To Google, ‘Social Influences’ For Creators For Good Campaign

Whether it be Bono’s RED campaign to fight AIDS or Sarah McLachlan’s public service announcements about preventing animal cruelty, celebrities have long helped ...

TRADITION - BOON OR BANE

Tradition is a word that almost all Indians have grown up hearing. "India is a land of tradition", "our traditions date back to the earliest forms of civilisation", are jus...