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BARC Goes Rural: The Great Media Manthan

The Broadcast Audience Research Council (BARC) has churned the ocean of Indian TV audience and has found the nectar of rural market reach for our marketing and advertising ...

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Trending

Airtel And Uber Announce First-Of-Its-Kind Strategic Partnership

Bharti Airtel Limited and Uber have recently announced a first-of-its-kind strategic partnership in India. As part of this partnership, Uber riders across India can now pay...

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Trending

Associating With A Cause Has To Link Back To Your Core Philosophy: Amarjit Batra

‘Branding a purpose versus Purpose of Branding’ was the theme of the 5th edition of Pitch Top 50 Brands Awards from the exchange4media group, that are held each...

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Health

‘Fight Cancer With Dignity’, Says HDFC Life’s New Campaign.

HDFC Life has launched a new brand campaign on their latest product offering ??DFC Life Cancer Care??which touches upon the importance of being financially prepared and con...

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Movies

True Review Movie – Mission: Impossible — Rogue Nation

Cast:  Tom Cruise, Jeremy Renner, Simon Pegg, Rebecca Ferguson, Ving Rhames, Sean Harris, Alec Baldwin.

Direction: Christoph...

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Top 5

BEHIND, THE NEWS BREAKS

When going beyond kitchen melodrama and family politics, television content providers need to research the setting for their shows with a fine tooth comb. When Lifeline was...

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Thought Factory

The Many Faces Of Media

Panoramic landscapes of rock formations on face of the earth are not the only structures that present the spectacle of erosion. What takes infinite centuries to change the ...

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Bollywood

Kangana Ranaut On Her Journey In Bollywood

In a candid interview, Kangna Ranaut opens up about her journey from being a diffident outsider to becoming a poised woman of substance in Bollywood, nine years after enter...

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Gender

Is Gender Sensitivity Coming Of Age In Indian Advertising?

Industry experts share their views on where Indian advertising stands as far as gender stereotypes are concerned and how much the attitude and outlook of the industry has c...

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Festivals

Neeraj Ghaywan’s Debut Feature Masaan, Which Won Top Two Awards At Cannes This Year, To Have Its India Premiere At The 6th Jagran Film Festival On July 1

~The Richa Chadha and Sanjay Mishra starrer is the opening film of the festival~

Mumbai, June 23, 2015: After wowing both film afi...

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