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Technology, The New Value Add-On

Just as channels and producers are exploring new content, so too television screens are taking on a new look most of the time. What leaps out of the screen is a barrage of ...

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TV

MILESTONES, MAHA EPISODES AND TWISTS

Code Red?s 100 episode milestone is worth taking note of. Pitched against the 10 pm to 11 pm saas-bahu sagas, the channel stuck its ground and kept it going. While any othe...

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TV

PRIMETIME?S MAHA GAMECHANGER

Life OK?s channel driver Mahakumbh- Ek Rahasaya, Ek Kahani, is a unique challenger to the saas-bahu sagas at primetime. Grabbing eyeballs on weekdays at 8 pm, the supernatu...

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TV

A Moment For Sony Pal

Sony Pal has used an old marketing tool which was common in Bollywood in the 1980s. The most widely cited context is Subhash Ghai?s Hero which was a launch vehicle for Jack...

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TV

A Cut Above The Rest

Life OK has a new show which is worth the eyeballs -- Laut Aao Trisha. A top line cast, with some fresh young faces and a kidnap story, each episode leaves you asking for m...

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TV

Wanted: Fresh, New Ideas For Prime Time In 2014

It was gratifying to see  attempts   being made by channels, production houses,   the writers and directors to try think out of the box and attempt...

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