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Hey Guys, give brand LOVE a chance!

Catalyst, hidden persuader or gentle, deceptive brand statement, LOVE, Monojit Lahiri insists, is much more than a 4-letter wo...

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Voices: Tanishq – It’s not over yet!

It’s not over yet. Several citizens speak to Monarose Sheila Pereira and express their opinion.

Low-key festival celebrations

Monarose Sheila Pereira speaks to people from different walks of life and discusses their views about low-key celebrations dur...

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Scaling 200+ & the Sixer

This piece by Dr Sandeep Goyal, in which he evaluates sixers, 200+ scores and their significance to broadcasters, marketers an...

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Second Innings: MS Dhoni

It was an unforgettable sunset at 19:29 hours on Independence Day, writes Sandeep Goyal, Read More

Work From Home: The Perfect Opportunity

Anupama Mandloi explores WFH business models of Stanhope Garden Gourmet Bakes, Home Food Studio and Whimsical Baker and brings...

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Minus ‘Fair’ will Fair & Lovely lose its raison d'être?

Carol Goyal explores if a change in brand name results in the death of a brand

HUL’s announcement th...

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Childish Gambino leads US’s premier music festival, The Coachella

The Coachella Festival is happening over a period of two weekends. The first-weekend was held from April 12 and ended on April 14. The second w...

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Supermarkets ‘confuse’ consumers on healthy food choices

BBC Radio 5 Live Investigates has discovered that food products high in salt and saturated fats are being marketed as healthy by leading superm...

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Rohit Shetty to WWI's Student: “Have no fear and follow your heart.”

Whistling Woods International (WWI), Asia’s premier Film, Communication, and Creative Arts Institute, hosted the team Simmba for...

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