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BUSINESS: PEOPLE DON’T BUY FROM CLOWNS...!

"Exploring how humour revolutionized advertising, proving that laughter, not seriousness, drives consumer engagement." Monojit Lahiri Read More

BUSINESS: SPEAK MEMORY!

Monojit Lahiri dumps Bollywood and flashbacks into his life and times in the world of advertising.

Dr SUCHETAN PRADHAN: THE CULTURE BEHIND DENTISTRY

I am in conversation with one of India’s best known practicing dentists: an implant aesthetic and laser dentist, writes Aparajita...

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IS IT TIME TO RECONSIDER THE TERM BOLLYWOOD?

Monojit Lahiri does a close–up of this tricky issue and reaches out to the readers now for a solution to the word Bollyw...

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Memories of an advertising man…

In this fascinating first-person-account, Monojit Lahiri, known for his Bollywood-driven opinion pieces, tracks the changing c...

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Nepotism: Advertising Industry better or Bollywood?

Sandeep Goyal gives you a view to the nepotism, which mocks at as much talent in the Adve...

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National Museum of Indian Cinema inaugurated in Mumbai

In the recent days, Bollywood celebrities were flying on and off for a meeting with the Prime Minister to discuss the issues on reducing GST on...

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Bollywood Delegation meets PM Modi to discuss issues of the Media and Entertainment Industry

Prime Minister Narendra Modi, who was on a one-day visit to Maharashtra, met Bollywood producers and actors such as Akshay Kumar, Aja...

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Aquaguard & Network 18 To Honour ‘Water Heroes’ At The ‘Jaldaan’ Grand Finale

Mumbai, March 24, 2017:The first season of the ‘JalDaan movement’, Network18 &Aquaguard’s social campaign around creating awareness and generating sol...

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National Museum of Indian Cinema inaugurated in Mumbai

In the recent days, Bollywood celebrities were flying on and off for a meeting with the Prime Minister to discuss the issues on reducing GST on...

Read More