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KALEIDOSCOPE: THE RISE OF BOBA TEA TO GLOBAL SUCCESS

"Boba Mania: How a Taiwanese Tea Treat Took the World by Storm – A Playful Look at the Global Craze for Tapioca Pearls, Trendy Café...

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BUSINESS: PEOPLE DON’T BUY FROM CLOWNS...!

"Exploring how humour revolutionized advertising, proving that laughter, not seriousness, drives consumer engagement." Monojit Lahiri Read More

POLITICS: THE DISTURBING RISE OF LYNCHING

How many more lives will be taken in the name of beef? The unchecked violence, fuelled by communal hatred and political backing, demands immedi...

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BUSINESS: MAKING M&E STUDENTS INDUSTRY READY

The highly anticipated 5th Edition of Masterclass Marathon hosted by Whistling Woods International's (WWI) School of Media & Communication ...

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TRENDING: POTENT MIX OF RELIGION, POLITICS, MEDIA

Maintaining a clear separation between religion and politics, and sustaining a media free of pressure, is essential for pluralism, democracy, a...

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THOUGHT FACTORY: IS SHE ACCURATELY PORTRAYED BY AD-LAND?

Monojit Lahiri does a checkout of what’s going on in ad-land and how much it has evolved (or not?!!) to accommodate toda...

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BUSINESS: SPEAK MEMORY!

Monojit Lahiri dumps Bollywood and flashbacks into his life and times in the world of advertising.

TIGHTROPE WALK FOR JOURNALISTS IN THE MAINSTREAM

Here, taking off from a few discussions at the Orange City Literature Festival she attended, Vinta Nanda looks at ‘ethic...

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UNDERSTANDING THE BUSINESS OF HANDCRAFTED TEXTILES OF INDIA

Vinta Nanda has this fascinating conversation with author and chronicler Savitha Suri about Khadi, the name, which belongs to ...

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FROM…PHOOLON KI RAANI, BAHARON KI MALLIKA…TO CHOLI KE PEECHE KYA HAI?!

Bollywood’s amazing story of lyricists and lyrics down the decades - Monojit Lahiri lays it on the line.  

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