Bond, Bollywood Bonds

Film historian Dhruv Somani, in the wake of the passing away of Sean Connery, chronicles the desi Bonds that were.

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What’s next Dr Sandeep Goyal?

The prologue by Sanjay Gupta, Country Manager Google India and introduction by Prasad Sangameshwara, Editor ETBrandEquity.com along with a part...

Good cricket but the joie de vivre is missing

Yuzvendra Chahal’s fiancee Dhanashree Verma cheering at RCB games has been amongst the most uplifting moments of the Dubai IPL, writes Read More

Run, trailer, run

Khalid Mohamed checks out the Laxmmi Bomb trailer, the by-now iconic series Jamtara and the aptly-titled Poison 2

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Amol Palekar - In a flashback that is very present!

I am often visited by Amol Palekar flashbacks, writes Aparajita Krishna

As time passes by...

Scaling 200+ & the Sixer

This piece by Dr Sandeep Goyal, in which he evaluates sixers, 200+ scores and their significance to broadcasters, marketers an...

India's soft power - the unrealized potential

Where does India stand in the latest rankings on leveraging its soft power, asks Amit Khanna

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Dhoni and Virat: The Heroes of IPL 2020

The Indian Institute of Human Brands (IIHB) ran a telephonic survey to checkout recall of bran...

Rameshwari wahi jo sab ka man bhaaye

Aparajita Krishna takes us with her on a journey through Rameshwari’s life - from a student of acting to becoming a film star, wife, m...