India's soft power - the unrealized potential

Where does India stand in the latest rankings on leveraging its soft power, asks Amit Khanna

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Taller with the UNDP Award: Sonu Sood

Sood joins the likes of Angelina Jolie, David Beckham, Leonardo DiCaprio, Emma Watson and Liam Neeson who have received UN recognition; Priyank...

Farm Bills: Exciting times for advertising

All the politics around them notwithstanding, the new Farm Bills could open up an entirely new domain of work for advertising and media. Read More

Gas-lighting: The News Normal

Vinta Nanda analyzes the news media as it stands today and what it can achieve for its mass audiences if it so chooses to do.<...

Hello FAU-G! Bye-Bye PUBG!

Dr Sandeep Goyal writes that Akshay Kumar’s announcement has given FAU-G both the PR hi-ground, and possibly a first mover advantage crea...

To the story I was born

Aparajita Krishna plunges into her rich past, where there is a paean to her left leaning parents who inhabited India’s r...

Media & Entertainment: Tomorrow is another day

Amit Khanna explains why COVID-19 is undeniably accelerating change in the way we live life and consume entertainment.

Indian Media: Delete, Copy, Paste & Repeat

Amit Khanna writes that a simple definition of news is organized information about a changed situation, events, happenings and...

The End of a New Beginning

Sandeep Goyal says that the one thing he has never understood about TikTok is – why does...