A Milestone Year For Media

The foremost was the rollout on 29 April of the Broadcast Audience Research Council India, the country’s homegrown television audience measurement data The year 2015 ...

Scaling 200+ & the Sixer

This piece by Dr Sandeep Goyal, in which he evaluates sixers, 200+ scores and their significance to broadcasters, marketers an...

Amitabh Bachchan To Co-Host The 9th Anniversary Episode Of The CNN-IBN Show The Week That Wasn’t

After so many years of spoofing the major news stories of the week in a humorous and entertaining manner topped with a satirical twist, CNN-IBN’s awa...

CNN-IBN, Thumbs Up And Being Human Presents VEER Season 2 In Association With American India Foundation.

New Delhi, 29 September 2015: In an effort to unleash the inner potential of people with disabilities and provide them the best employment opportunities, <...

Crowded House Song Benefits Save The Children's Campaign For Refugees

Neil Finn has donated the Crowded House song ‘Help Is Coming’ to a Save the Children campaign to help refugees. The song is featured on a short film by Mat Whit...

DD Ratings Increase By 58% On The Back Of New Shows –

Supplemented by a line-up of new shows as well as an advertising campaign, the public service broadcaster’s ratings jumped from 115 in week 32 to 182 in week 33
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TAM-BARC JV: News Broadcasters Pleased With Single Currency, Increased Sample Size

News broadcasters welcome the merger of TAM and BARC, appreciative of a more consolidated and stronger currency that will emerge out of it as well as the increase in the nu...

CNN-IBN Goes On ‘Mission Bengaluru’

Special series on the upcoming Bengaluru Municipal Elections~

New Delhi, 14 August 2015: As the city of Bengaluru gets ready for the upcoming munic...

Top 5 New Media/Web Platforms For Change

I recently read an article by Sean Parker, the founder president of Facebook and the man behind the revolutionary Napster,that took the music world by storm, speaking about...