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Trending

How To Protect Intellectual Property

For blockchain technology to take off in the management of IP design rights and copyrights, there would be a need to an agreed and internationa...

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Trending

Is Conscious AI & Smart Robots Possible?

Even the most advanced Artificial intelligence (AI) systems have no real understanding of what they are really doing, writes Dr. Anurag...

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Business and Politics

The Storm In A Teacup

Dr. Sandeep Goyal puts down his thoughts on the recent developments in the F&B industry after FSSAI's 'Eat Right India' ca...

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Sustainable Development

Pandemic: 70 million children can be pushed into learning poverty

Two World Bank reports outline a new vision for learning and the investments and pol...

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Business and Politics

Of surrogate ads and liquor brands

A couple of weeks ago I had written an open letter to the chairman of the Advertising Standards Council of India (ASCI) pointing out to him tha...

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Kaleidoscope

What’s next Dr Sandeep Goyal?

The prologue by Sanjay Gupta, Country Manager Google India and introduction by Prasad Sangameshwara, Editor ETBrandEquity.com along with a part...

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Business and Politics

Deepika Padukone is India’s most beautiful and glamorous

MS Dhoni is India’s Most Innovative; Saina Nehwal is India’s Most Reliable & Vikrant Massey is India’s Most Progressive a...

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Health

Vaccine Development: The Multiplier Benefits Of Blockchain

Despite the numerous advantages to using blockchain for the various stages of vaccine development and deployment enunciated above, a number of ...

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Thought Factory

Fly in the ointment: TRP’s

When ‘life’ jives with storytelling evolution happens, writes Vinta Nanda

Ra...

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Business and Politics

Dhoni and Virat: The Heroes of IPL 2020

The Indian Institute of Human Brands (IIHB) ran a telephonic survey to checkout recall of bran...

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