The second last word

Vinta Nanda writes about the prevailing culture in the business of media and entertainment in India. 

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How marketers can think about a Post - COVID-19 world

Perhaps it may be a little too early to say this, but we may be reaching peak lockdowns in many places around the world. The curves aren’...

The 9th Jagran Film Festival to conclude in style in Mumbai

The Jagran Film Festival (JFF), which is in the ninth edition of the series, comes to Mumbai for a grand c...

BARC India’s BI 2018 Survey reveals the Changing Face of the Indian TV Homes

BARC India released the findings of its Broadcast India (BI) 2018 Survey, based on a sample study of 3 lakh hom...

Celebrity Circus and Media

Andy Warhol famously said that everyone in the world would be famous for fifteen minutes.

Hyperbole per...

Jagran Cinema Summit - a step towards the future of cinema

Mumbai, September 15, 2017: Renowned filmmakers, marketers and distributors all gathered today sharing their insights on the future of cinema at the first ...

Why 47 Companies Stopped Competing And Started Collaborating For Good

In 2014, my creative agency Mekanism launched a campaign in partnership with non-profit Civic Nation called It’s On Us. The intention was simple but lofty: to end rap...

How Bollywood And Its Marketers Lulled Indians Into Obsessing Over Talentless Star-Kids

Like a good section of Indians, I know all that is to be known about the Kapoor babies. Incessant media reports have, after all, kept us all abreast of the lives of several...

The Wait Is Over! Meet The Winners Of Tangerine’s “Capture Your City” Photo Contest

~ The National Level Photography Contest organized for Press Photographers received nearly 200 applicants across 13 cities in India ~ Read More