What’s next Dr Sandeep Goyal?

The prologue by Sanjay Gupta, Country Manager Google India and introduction by Prasad Sangameshwara, Editor ETBrandEquity.com along with a part...

Run, trailer, run

Khalid Mohamed checks out the Laxmmi Bomb trailer, the by-now iconic series Jamtara and the aptly-titled Poison 2

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Should brand purpose intrude religion?

Dr Sandeep Goyal deconstructs the controversy surrounding the outrage over the Tanishq advertisement and asks a few questions ...

Big wins for Article 15, Soni and Gully Boy

SWA Awards 2020 were presented to 15 winners in Feature Films, TV & Web series categories and Vishal & Rekha Bhardwaj and Varun Grover ...

Hollywood Heartbeat

Was it puppy love or a magnificent obsession? Khalid MohamedRead More

Gas-lighting: The News Normal

Vinta Nanda analyzes the news media as it stands today and what it can achieve for its mass audiences if it so chooses to do.<...

From Activism to Slacktivism

Amit Khanna writes that even as hundreds of millions wake up to a good morning message from friends and family, an equal if no...

Crafting Eco-friendly Ganeshas

Ancy Nadar talks to various professionals about eco-friendly Ganeshas. She says that Ganesh Chaturthi is a much looked fo...

Abdullah Khan of Patna Blues

Aparajita Krishna writes that the debut novel of the 49 year old author born in village Pandari, 40 Kms from Motihari in Bihar...