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The brand mascot who walked the talk

He started to feature in his brand advertising almost four decades ago making him a brand mascot in the mold of...

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For whom the bull tolls

Khalid Mohamed locks horns with India’s Oscar entry Jallikattu, Alt Balaji’s Bicch...

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When Maradona beat Dolce & Gabbana

Asked to name his starting XI in 1990, Argentina’s manager Carlos Bilardo had famously said, “Maradona, and 10 others,” wr...

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M K RAINA: A salutation and exploration

Again and this one is vast - Aparajita Krishna walks you through the life of social activist and actor MK Raina. So far, so, s...

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The Scattered Rainbow

Darshan Mondkar has been a social and political commentator since 2010, writes Vinta Nanda in this piece compiled by her. &nbs...

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The Legend Of Bhai Dooj

In this piece adapted from hearsay, Vinta Nanda writes that Bhai Dooj also has a story to follow.

For Hind...

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The First Prime Minister of India

A day after Pandit Jawarharlal Nehru’s birth anniversary, also known as Children’s Day in India, we recall his leadership; the high...

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Muslim, Christian & Hindu: Kiran Manral

Some time ago in pre-COVID times, I was in a room full of friends and when I sit back to recall, what comes to mind is that which perfectly def...

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What’s next Dr Sandeep Goyal?

The prologue by Sanjay Gupta, Country Manager Google India and introduction by Prasad Sangameshwara, Editor ETBrandEquity.com along with a part...

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Vaccine Development: The Multiplier Benefits Of Blockchain

Despite the numerous advantages to using blockchain for the various stages of vaccine development and deployment enunciated above, a number of ...

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