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Alternative Entertainment

Hashtag Marketing

The past few years have seen a shift in the face of marketing, with advertisers harnessing the addictive power of social media to publicize their brand. The newest addition...

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Powerful People

Salim Asgarally’s latest offering - Innovative Idea’s Inked (III):

Sustainability, Entrepreneurship and Fashion & Design are its key deliverables to young India.

I’ve heard many of Salim’s c...

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Thought Factory

Artsy-craftsy Homemakers of Mumbai

Artists who happen to be housewives are not something unheard of, but an artist mother-in-law-daughter-in-law combo is quite a rare dynamic. Vimla Soni (mother in law) and ...

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Festivals

Asia’s largest film making challenge, India film project, calls for entries!

Mumbai, July, 2017: Asia’s largest content creation festival, India Film Project that encourages people to create video content will enter into its seventh edition th...

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Bollywood

Breaking Silence: Actor Abhay Deol Advocates Anti-Racism

A five-minute de trop commercial break in the middle of your favorite show projects a flood of graphically designed promotions of some magical products that claim to have b...

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Trending

Ranbir Kapoor Urges Millennials To LIVE OPEN With The New Macroman M-Series & Macrowoman W-Series

Mumbai, 17th July 2017: The millennial is not just...

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Thought Factory

No Room With An Interview Any More

Yesterday, a master blaster -- a former editor of mine whom I respect unconditionally-- called up from the deepest shade of blue, to ask, “Can you interview Lata Mang...

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Trending

Who Wears The Skirt? Anyone. The Fashion World Goes Gender-free

Fashion brands compete for the co-ed badge this summer dressing men in puffy gowns and blouses for the catwalk Fashion reflects the times we live in, said Coco Chanel, and ...

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Environment

Top Fashion Houses Found Buying From Highly Polluting Factories In Asia

Global fashion brands including H&M, Zara and Marks & Spencer are buying material produced in factories that devastate peoples’ health in Indonesia, China and...

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Festivals

Goop Festival: Gwyneth Glows Like A Radioactive Swan

With its kale ice-cream, rose quartz eggs and inhouse shaman, Paltrow’s ‘wellness adventure’ is silly and fun. But is it only for rich, white people who a...

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